Back in 2009 the CEO, Tonnis Hooghoudt, teamed up with a PhD student from the Technical University Eindhoven (Netherlands) and the Dutch Polymer Institute in Eindhoven (Netherlands). Thrilled by the potential of this technology and driven by an ambition to bring this to the market both knew very well that a fantastic technology in itself does not do the job. The focus was to scan the market for ‘customer-problems’ that could be solved using Ioniqa’s technology. Ioniqa started its journey in Automotive sector however the real breakthrough in the end came a couple of years later in the Upcycling of waste back to ‘virgin’ raw materials.

Overcoming many challenges (R&D, Funding and Technology) has resulted in the company Ioniqa is today: announcing to the world a novel technology, a game changer by making plastics a sustainable material starting with PET plastics. Ioniqa’s solution is contributing to a circular economy.